On Thursday evening, as rumors swirled about an incident at Brown University, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.
Although the network is hardly a flawless news source, her message seemed accurate for numerous observers. It is one of the outlets where you can find reality-based and mostly reliable reporting – notably during crises such as the one developing near a New Hampshire storage facility.
A Vulnerable Position Amid a Business Struggle
But CNN, now 45 years old, finds itself in a precarious state as two massive media corporations compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has turned into a high-risk game of mergers and acquisitions, rather than as a question of what benefits the news-consuming public.
“This is yet another example of the deep structural problems with origins in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“The narrative is crafted as a corporate drama with key players as the main characters, but there is scant discussion of the public interest,” Pickard added.
A Further Factor: Donald Trump
This situation is made more complex by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Recall the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a unsolicited offer.
There is a basis to like that suitor more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Further Uncertainty
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. That would be a relief to many at the network, but it’s far from a safe harbor. That structure could pave the way for CNN for a future sale. The cycle continues.
If you ask Timothy Wu, a lot of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu recently wrote.
The Bigger Challenge and a Potential Solution
Regardless of the resolution regarding CNN, the larger issue remains.
“The present media landscape is a very structure that undermines democracy, but we ought not succumb to a sense of powerlessness,” Pickard said. Policy decisions – originating in the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can tackle it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that doesn’t mean it will never happen.
Initiatives that strengthen independent news organizations, bolster local journalism, finance public media, and outlaw the concentration of media power in a handful of hands are within reach – they are essential for a functioning democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN cannot be pawns in the most recent corporate chess match.